The Pulse Blog | Gittleson Zuppas Papantoniou Medical Realty

How Medical Offices Should Communicate to Patients About Viral Outbreaks

For Dentists, For Doctors, Medical Offices

The novel coronavirus (COVID-19) continues to spread across every populated continent. With widespread outbreaks throughout the US, counties, cities, and states are taking powerful mitigating steps to “flatten the curve.” The aim of the measures, which include “social distancing” and working from home, is to help spread out the impact of the virus to avoid overwhelming our hospital systems.

However, these measures have had a substantial economic impact on businesses across all industries, including medical clinics. Fearful of potential exposure, patients are avoiding seeing their physicians. Others are relying heavily on telemedicine, which has traditionally had stricter reimbursement requirements. The result is fewer patients and less revenue – although the bills continue to arrive as usual.

Here’s what medical practices can do to help keep the lights on until we find ourselves on the other side of the exponential part of the curve.

Boutique Medical Realty Brokers Mean Big Results

Real Estate Insights, The GZ Take

It’s easy to be swayed by a name when deciding on a firm to represent your medical realty interests. More prominent names are often associated with clout, impact, and professionalism. But bigger isn’t always better, especially in an industry where personal relationships matter.

If your business is personal to you – and let’s face it, if you’re in medical realty, it is – then opting for a boutique firm instead of an industry giant can be a winning decision. Here’s why.

Medical Office Buildings Are the New Mixed-Use Developments

For Dentists, For Doctors, Medical Offices, Real Estate Insights

We’re all familiar with mixed-use developments: large spaces that meld different types of buildings, and which function as a sort of community hub drawing people from all walks of life. While these sorts of developments have long been associated with commercial, retail, and residential spaces, we’re increasingly seeing the same principles being applied to medical office buildings (MOBs).

Trend Watch: Medical Practice Consolidation and its Benefits

For Dentists, For Doctors, Medical Offices, Real Estate Insights

Is your practice considering merging with or acquiring another medical practice? You’re not alone. We’re seeing it happen across the board, from university systems to localized specialized physician groups working together to provide the right care to their patients. Medical practice consolidation is a great way to generate more revenue while combining overheads and reducing costs.

Let’s explore why medical practice consolidation is a hot trend.

The RMR Group & Gittleson Zuppas Medical Realty Announce the Execution of 16,531 SF of New and Renewal Leases in 2019 at 1145 19th Street NW

In The News

The RMR Group Inc. (Nasdaq: RMR) announces the execution of seven new and renewal leases totaling 16,531 square feet of medical office and retail space during 2019 at 1145 19^th Street NW in Washington, D.C.

The property, which is undergoing a substantial redevelopment, is a multi-tenant, eight-story office building with 133,000 square feet of leasable space, home to several primary and specialty medical practices. Renovations, which launched in 2018 and are expected to be completed in 2020, include a sleek all-glass facade and major HVAC upgrades, making this building highly energy-efficient while reducing operational costs. New amenities will include a technologically advanced conference and training center, a serene lobby lounge and a state-of-the-art fitness facility overlooking 19th Street. The building offers onsite radiology, surgery center, laboratory testing, and pharmacy, allowing for full-coverage patient care.

Leveraging the Patient Service Mix in Medical Real Estate

Expansion, Medical Offices, Real Estate Insights, Relocation

If you’re considering expanding your medical office, signing a new lease, or moving to a new office, it’s essential to examine the patient service mix of your area. This necessary market research will provide invaluable insight into patient volumes and potential demand for service, allowing you to make smart business decisions based on usable data. Having an understanding of the patient service mix will help you gauge resource needs in terms of space, staff, equipment, and accessibility.

Here’s how to go about it.

Gittleson Zuppas Medical Realty Receives 2019 Best of Bethesda Award

In The News

Gittleson Zuppas is proud to announce that they have been selected for the 2019 Best of Bethesda Award in the Real Estate Agents category by the Bethesda Award Program.

Each year, the Bethesda Award Program identifies companies they believe have achieved exceptional success in their local community and industry. They select the best local businesses that help make the Bethesda area a great place to live, work, and play.

How to Improve Your Medical Practice’s Profitability

For Dentists, For Doctors

Every medical practice’s primary focus should be on providing the best patient care possible. Unfortunately, staying profitable can be another central challenge for medical practices. And while it’s a little counter-intuitive, to remain profitable, sometimes patient care can fall to the wayside.

Especially in today’s ultra-competitive landscape, as you may be dealing with administrative burden and rising operating costs, you need to optimize all of your strategies.

Tips for Planning Out Your Optometrist Office Space

For Doctors, Medical Offices

A well-planned optometrist’s office delivers improved business efficiency and better patient experience. Whether you’re opening a new optometry practice or relocating or expanding an existing one, there are specific considerations to keep in mind when planning for your space.

While searching for or creating the perfect location for your optometry practice, you’ll need to keep in mind the amount of space you’ll need, the equipment you’ll need to power, the layout you wish to achieve, and more.

Medical Real Estate Outlook: It’s Time to Shift to Hub-and-Spoke Healthcare Delivery

Medical Offices, Real Estate Insights

The type of care that patients are seeking and receiving has changed significantly in recent years, with hospitals shifting their focus from providing urgent or emergency treatment towards general and preventive care. This change has been driven by several factors, with a general shift towards wellness, advances in medical technology, and the way that the Affordable Care Act handles billing and reimbursements among them. It’s a trend that’s going to continue.

The Silver Tsunami Effect on Medical Real Estate

For Dentists, For Doctors

In recent years, we have seen increasing demand and need for medical care and office space. One of the main drivers of this demand is the aging population– largely, the aging baby boomers. The other main driver is the increasing popularity of delivering healthcare outside of hospitals, which is known as outpatient services.

Using Medical Office Amenities to Retain Staff

For Dentists, For Doctors, Medical Offices

According to the Department of Labor, the healthcare industry is set to grow 14% through 2028 – faster than any other sector. The reason for this is twofold: an aging population, along with a greater demand for medical care.

While this is potentially excellent for the bottom line of your medical practice, it brings with it some challenges: namely the recruitment and retention of staff in an increasingly competitive sector. Rapid industry growth means not only will medical offices face a possible staff shortage but retaining existing staff may become more difficult. With human capital being one of the highest costs of running a medical practice, it pays to be mindful of both how you recruit and retain staff.

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