The impact of COVID-19 is impossible to understate. Over the past two years, the coronavirus has meant reduced patient traffic and revenue for most medical practices. If patient attrition and low levels of new patients have impacted your bottom line, it’s time to get proactive. Here’s how to grow your healthcare practice in 2022 and beyond.

Marketing is vital for creating a sustainable medical practice. To grow your business, you need to be able to attract and retain patients – which means leveraging proven outreach strategies across both digital and “real world” environments. Here are five simple tips for marketing a medical practice of any size.

Medical practices are dealing with increased responsibilities, wider service provision, and tighter bottom lines. In this context, every decision, minute, and dollar count. But without robust benchmarking, it’s impossible to know how your practice is performing and where gains can be made. Here’s how to measure your clinic’s performance and use it to drive future success.

Where you practice affects how you practice – and the overall patient experience. Healthcare providers who work in visually appealing settings offer an improved experience for patients and a desirable workplace for staff. An address with high-quality views also positively affects your standing in the market, commanding 6% higher rents for owners and landlords.

The COVID-19 pandemic has ushered in dramatic changes to the provision of healthcare. From surge planning to addressing patient anxieties to upgrading telemedicine capabilities, health providers are reshaping medical environments to suit the requirements and expectations of “the new normal” and ensure that they’re prepared for future health crises.

Here’s what we expect to see in post-pandemic medical offices.

Improving patient flow makes for a better overall experience for patients and healthcare workers. Streamlining the way patients make their way from check-in to consultation to check-out has always been a critical part of practice design, but it’s become especially important in the context of COVID-19.

Here are some of the ways you can improve your practice’s patient flow.

Controlling the spread of COVID-19 is essential – for both health reasons and business ones. As we move into 2021, we highly recommend that your practice is COVID-friendly and adheres to all current recommendations and guidelines. Here are some of the precautions we’re seeing tenants and landlords putting in place.

There are many critical components of a thriving healthcare business. Quality of care, technological innovation, and availability of required services are some that come to mind. Another critical factor is the physical space your medical practice calls home. In fact, your clinic’s address is arguably the most important variable in your success.